Apple CEO Shift: 4 Under-the-Radar ETF Plays

Published on April 23, 2026

Apple Inc. (AAPL) announced Monday that Tim Cook will transition to executive chairman, while John Ternus will become CEO effective September 1. Ternus has served as senior vice president of hardware engineering since 2021. He will lead the company after 25 years focused on product development across iPhone, Mac, iPad, AirPods and Apple Watch.